Thursday, January 1, 2015

Victoria's New Secret? Not exactly, Vicky: Zion's Unisex Lingerie!

Born in Chicago, raised in Texas, living and working in Paris, Zion Ama Dio is starting 2015 with underwear.  Specifically lingerie, and not specifically lingerie for men or women.  It's not yet a Victoria's Secret category, but it might be.  Lingerie for all might be a traffic stopping winner.

"Why create lingerie?" recalls Zion. "Well, I can remember a time when I was working as a beauty consultant in the States. Every morning I helped my clients look fabulous that day; we were close and shared birthdays.  So I wanted to not just give them a gift, but make them one.  And so I designed and created these lace lingerie boy shorts!"

The designer then asked his women friends and other male friends what they thought about unisex lingerie – and taking it to the world.  The response was strong enough for Zion to launch a site and a business.  While still developing the business and expanding the lines for both men and women and the all purpose unisex modesl, Zion is out to change the way people dress and underdress, even if you can't see it : Zion's FaceBook Page.

Zion Ama Dio in Paris, France.                  

To get on the list for all sorts of Zion's creations, go here:

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